本文讲述了微软，GOOGLE，APPLE，SONY等大公司名字起名的原由，看看这些霸气的名字是怎么来的，或者以后开个公司，会有所用呀，呵呵，不知道ICEBIN算不算一个品牌，但名字虽好，一个公司的产品，文化，人才等才是真正有竞争力的因素。
成功不单单是从起名开始的。很多人有同样的名字，却走了不同的路。
Yahoo!
The word was invented by Jonathan Swift and used in his book Gulliver's Travels. It represents a person who is repulsive in appearance and action and is barely human. Yahoo! founders Jerry Yang and David Filo selected the name because they considered themselves yahoos.
Xerox
The Greek root "xer" means dry. The inventor, Chestor Carlson, named his product Xerox as it was dry copying, markedly different from the then prevailing wet copying.
Sun Microsystems
Founded by four Stanford University buddies, Sun is the acronym for Stanford University Network.
Sony
From the Latin word 'sonus' meaning sound, and 'sonny' a slang used by Americans to refer to a bright youngster.
Sony
"Systems, Applications, Products in Data Processing", formed by four ex-IBM employees who used to work in the 'Systems/Applications/Projects' group of IBM.
Red Hat
Company founder Marc Ewing was given the Cornell lacrosse team cap (with red and white stripes) while at college by his grandfather. He lost it and had to search for it desperately. The manual of the beta version of Red Hat Linux had an appeal to readers to return his Red Hat if found by anyone!
Oracle
Larry Ellison and Bob Oats were working on a consulting project for the Central Intelligence Agency (CIA). The code name for the project was called Oracle (the CIA saw this as the system to give answers to all questions or something such).
Motorola
Founder Paul Galvin came up with this name when his company started manufacturing radios for cars. The popular radio company at the time was called Victrola.
Microsoft
It was coined by Bill Gates to represent the company that was devoted to MICROcomputer SOFTware. Originally christened Micro-Soft, the '-' was removed later on.
Lotus
Mitch Kapor got the name for his company from the lotus position or 'padmasana.' Kapor used to be a teacher of Transcendental Meditation of Maharishi Mahesh Yogi.
Intel
Bob Noyce and Gordon Moore wanted to name their new company 'Moore Noyce' but that was already trademarked by a hotel chain, so they had to settle for an acronym of INTegrated ELectronics.
Hewlett-Packard
Bill Hewlett and Dave Packard tossed a coin to decide whether the company they founded would be called Hewlett-Packard or Packard-Hewlett.
Hotmail
Founder Jack Smith got the idea of accessing email via the web from a computer anywhere in the world. When Sabeer Bhatia came up with the business plan for the mail service, he tried all kinds of names ending in 'mail' and finally settled for Hotmail as it included the letters "html" - the programming language used to write web pages. It was initially referred to as HoTMaiL with selective upper casings.
Google
The name started as a jockey boast about the amount of information the search-engine would be able to search. It was originally named 'Googol', a word for the number represented by 1 followed by 100 zeros. After founders - Stanford graduate students Sergey Brin and Larry Page presented their project to an angel investor, they received a cheque made out to 'Google
Cisco
The name is not an acronym but an abbreviation of San Francisco. The company's logo reflects its San Francisco name heritage. It represents a stylized Golden Gate Bridge.
Apple Computers
Favourite fruit of founder Steve Jobs. He was three months late in filing a name for the business, and he threatened to call his company Apple Computers if the other colleagues didn't suggest a better name by 5 o'clock.
Apache
It got its name because its founders got started by applying patches to code written for NCSA's httpd daemon. The result was 'A PAtCHy' server - thus, the name Apache.
Adobe
The name came from the river Adobe Creek that ran behind the house of founder John Warnock.
